B Brand Design Insights
B! Create and curate distinctive brand assets, inspired by that moment when an insight or idea become a brand
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Brand Design Rule #5: B! Growth Focused
Achieving sustainable growth is a crucial objective for any brand. It goes beyond a goal – it’s a necessity for long-term success. At B! Brand, we focus on strategies that drive lasting growth and market expansion, so that brands don’t just survive but thrive in a competitive landscape. This involves understanding market dynamics, identifying opportunities…
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Brand Design Rule #4: B! Friendly
In today’s consumer-centric world, where brands are constantly vying for consumer attention, being friendly isn’t just a nice-to-have – it’s essential. A friendly brand is approachable, relatable, and capable of forging emotional connections that lead to lasting consumer loyalty. At our design agency, we believe that friendliness can be infused into every element of design,…
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Brand Design Rule #3: B! Relevant
In an ever-changing market landscape, relevance is the key to keeping your brand connected with its audience. There’s a common misconception that ‘being relevant’ is just about following trends, but it’s actually about understanding your brand’s identity and values, alongside the evolving needs of your consumers. As a strategic design agency, we believe that relevance…
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Brand Design Rule #2: B! Clear
In today’s fast-paced digital world, where consumers are bombarded with endless streams of information, clarity in branding has never been more essential. Within a sea of 10-second videos, multiple screens in and out of the household, and an overwhelming amount of data, the ability to communicate a brand’s message clearly and effectively is crucial for…
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Brand Design Rule #1: B! Consistent
When it comes to branding, consistency is more than just maintaining a visually appealing logo or sticking to a specific colour palette. It’s about ensuring that every touchpoint with your brand reflects its essence and values in a cohesive, unified way. What does it mean to B! Consistent? Consistency is the thread that weaves together…
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The B! Brand Guidelines for Achieving Brand Growth
In the ever-evolving world of branding and design, where winning over consumers is key to influencing markets, achieving outstanding brand outcomes has never been more crucial. As we navigate an era where retail moves at breakneck speed, costs are rising, and consumer habits shift and evolve, the demands on brands to perform – both physically…
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B! Brand Design Sponsors the 2024 Joe Berry Award: Championing Fresh Ideas for the Future of FMCG and Retail
B! Brand Design is proud to announce our sponsorship of the esteemed Joe Berry Award, an initiative that has been fostering young talent within the FMCG and Retail industry since 1986. The award offers budding executives from all corners of the industry an opportunity to showcase their strategic thinking and leadership abilities.